Accessing talent : the foundation of a U.S. Army Officer Corps strategy
Wardynski, Casey2010
Book
Total copies: 1
This is the fourth of six monographs focused upon officer talent management in the U.S. Army. In it, the authors continue their examination of how the U.S. Army accesses, develops, retains, and employs officer talent. In particular, they focus upon the ways in which dynamic labor market conditions and generational preferences have shaped service propensity among potential officer prospects.
Main title:
Accessing talent : the foundation of a U.S. Army Officer Corps strategy / Casey Wardynski, David S. Lyle, Michael J. Colarusso.
Author:
Imprint:
Carlisle, PA : Strategic Studies Institute, U.S. Army War College, [2010]
Collation:
viii, 41 p. : ill. ; 23 cm.
Series:
Officer corps strategy monograph series ; v. 4
Notes:
"February 2010."Includes bibliographical references (p. 37-41).Also available online in PDF format from Strategic Studies Institute (SSI) web site. Adobe Acrobat reader required.
Contents:
Introduction -- Disparate yet complementary commissioning sources -- Concerning trends in officer accessions --- Theoretical considerations -- Competing in the market for talent -- Communicating with prospects : understanding behavioral economics -- Fishing for talent in the right ponds -- Marketing innovations -- Spanning segmented markets -- Targeted marketing -- Building flexibility into the accessions process -- Conclusion.
ISBN:
97815848742871584874287
LC class:
UB323UB323 WAR
Language:
English
Added title:
Subject:
BRN:
8381